Standing Pouch

Standing Pouch packaging is a modern, flexible and lightweight solution for wine, juice and other non-carbonated liquid products. Designed for convenient use, attractive presentation and efficient storage, this packaging format helps producers offer their products in a practical and market-ready way.
Petrex supplies Standing Pouch solutions suitable for wineries, beverage producers, horeca suppliers, private label projects and retail applications. The pouch format combines product protection, easy dispensing and strong visual presentation, making it an excellent alternative to traditional rigid packaging.
Modern Flexible Packaging for Liquid Products
Standing Pouch packaging is especially suitable for producers looking for a lighter, more practical and more distinctive packaging format. Thanks to its flexible structure and stable stand-up design, the pouch is easy to handle, store, transport and display.
The packaging can be used for a wide range of non-carbonated liquid products, including wine, juice, tea, cocktails, sauces, dairy-based products and other liquid food applications. Depending on the product requirements, the pouch structure, film composition and dispensing system can be selected to support product quality and shelf-life performance.
Key Benefits
Product protection
Multilayer laminated film helps protect the product and, together with a suitable tap system, reduces oxygen exposure after opening.
Lightweight and space-efficient
Standing Pouches are lighter than glass bottles and rigid packaging, requiring less space for storage and transport.
Convenient dispensing
Tap options allow easy and controlled serving, making the pouch practical for wine, juice and horeca applications.
Strong shelf presentation
The stand-up format offers a modern look, suitable for branded products, private label lines and retail presentation.
Flexible configuration
Available in different capacities, pouch structures, finishes and custom print options depending on the project.
Compatible filling options
Standing Pouches can be filled with manual, semi-automatic or automatic filling systems, similar to Bag-in-Box concepts.
Capacity
From 0.75 L to 5.0 L.
Construction options
Single gusset or double gusset pouch structure.
Tap options
Available with high profile or low profile tap.
Design options
Custom printed pouches, plain pouches, black matte, white matte, craft-style finish, fully transparent or partially transparent designs.
Material structure
The film structure can be adapted according to the product type and required protection level.

Why Choose Standing Pouch Packaging?
Standing Pouch packaging is a strong choice for producers who want to reduce packaging weight, improve handling and present their products in a modern format. It is especially useful for wineries and beverage producers looking for practical alternatives to bottles, cartons or other rigid packaging.
For wine producers, the pouch format can be used for everyday consumption lines, horeca supply, events, promotional products or convenient retail formats. For other beverage producers, it offers flexibility, lower transport weight and strong branding opportunities.
Use Cases
Wine
Standing pouches are ideal for wine because they are lightweight, easy to serve and help reduce oxygen exposure after opening. They are suitable for retail, horeca, events and everyday consumption formats.
Juice
Pouches offer practical and safe packaging for juices, with easy dispensing and reduced storage volume. They are a good choice for family-size packs, horeca use and private label products.
Cold Brew Coffee
The pouch format is convenient for ready-to-drink cold brew and concentrated coffee products. It supports easy pouring, attractive presentation and efficient refrigerated storage.
Olive Oil
Standing pouches protect olive oil from external exposure and are easier to transport than glass or metal packaging. They are suitable for retail, gourmet products and horeca formats.
Sauces
Pouches are practical for sauces because they allow controlled dispensing and reduce product waste. They are suitable for foodservice, retail packs and larger household formats.
Dairy
For suitable dairy-based liquid products, pouches provide lightweight and space-saving packaging. They are useful for controlled pouring, horeca applications and chilled product formats.






Sustainable Packaging
Flexible pouch packaging is a lightweight and practical alternative to rigid packaging for wine, beverages and liquid food products.
No paper used
Pouch production does not use paper as raw material.
Low carbon footprint
Flat and lightweight empty pouches help reduce storage and transport volume.
Up to 85% less plastic
Pouches use significantly less plastic than many rigid plastic formats.
Helps reduce food waste
The tap allows controlled dispensing and helps preserve the product after opening.
Recycling note
Pouches belong to recycle category 7 and may be suitable for RDF energy recovery, depending on local infrastructure.

